CATI Research in Poland

Looking for a reliable CATI partner in Poland? CATI — computer-assisted telephone interviewing — is the industry standard for structured phone-based research, and Fieldstat is one of Poland’s leading providers. We operate our own call centre in Belchatow: 20 interviewer stations, capacity for over 500 completed interviews per day, and zero outsourcing. Since 2012, we have delivered 1,000+ telephone research projects for FMCG brands, financial institutions, government agencies, research firms, and universities across Central Europe.

How we work: from your brief to a clean dataset in 2 weeks. Send us your research objectives — we respond with a quote, timeline, and sample design within 48 hours. After approval, we program the questionnaire, train interviewers, run a 20–30 person pilot, and launch full telephone fieldwork. Our studio operates seven days a week, including evenings, making telephone data collection possible on any schedule. A typical 1,000-respondent project is completed in under 14 days. You receive the dataset, statistical tables, and — optionally — a strategic report. We conduct interviews in Polish, English, and German.

Why CATI instead of an online survey? Because phone surveys in Poland consistently outperform self-completed questionnaires when depth matters. A trained interviewer on the phone gets better answers. They clarify confusing questions, probe deeper on open-ended responses, and keep respondents engaged through longer questionnaires — up to 25 minutes, versus 10–12 minutes for a typical online survey. CATI reaches people who never complete web surveys: seniors, blue-collar workers, and residents of smaller Polish towns. And compared to face-to-face fieldwork (CAPI), telephone interviews are faster and significantly cheaper — no interviewer travel across 16 voivodeships.

CATI gives you interviewer-led quality without the cost of face-to-face fieldwork. It is the right choice when you need reliable answers from people who are hard to reach online, controlled quota management, and better handling of longer or more complex questionnaires. For many Polish B2B, public opinion, satisfaction, and tracking projects, telephone interviews deliver the best balance of speed, coverage, and data quality.

One honest limitation: respondents cannot see images during a phone interview — no packaging mockups, no ad concepts. If your project requires visual evaluation, we recommend CAWI or hall tests. For everything else — satisfaction surveys, telephone polling, B2B research, brand tracking — CATI delivers the best balance of data quality, speed, and cost.