University of Warsaw
Client
University of Warsaw
Methodology
CATI
Sample Size
SMEs
Year
2023
About the Project
A CATI study for the University of Warsaw investigating leadership styles and management practices in SMEs through extended conversations with owners and senior managers.
Challenges
- Building sufficient trust for candid responses on leadership philosophy
- Reaching SME founders with packed schedules
- Translating open-ended management narratives into structured data
Results
Solid empirical evidence on leadership dynamics in the Polish SME sector, contributing to academic publications on how management style shapes organisational outcomes.
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